- Location: London (hybrid)
- Level: Senior IC
- Team: Marketing
- Reports to: Head of Growth
Why this role exists
Most B2B companies talk about their customers. The best ones let the ecosystem do the talking. This role turns the voice of our customers, partners, prospects, and practitioners into the stories, proof, and insights that power our go to market motion.
You'll be the guardian of our positioning (the way we talk about the Activation Gap, Surround Sound ABM, and the Activation OS) and the engine that keeps it alive with real, credible proof. If you've ever been frustrated watching great customer stories die in a Slack thread, this is the job where you fix that.
What you'll own
- The narrative: Own our positioning and messaging system. Ensure our story evolves with the market and remains consistent across every touchpoint.
- The proof: Build and scale our customer proof engine through case studies, customer interviews, peer references, and evidence that helps prospects buy.
- The ecosystem: Create and activate relationships with customers, partners, practitioners, and industry experts through webinars, reports, podcasts, and co marketing programs.
- The product narrative: Partner with product to turn launches and product updates into stories that customers understand and sales can use.